Prosperity Painting / Case study

More quote requests.
Less paid for each one.

A new website, Google Ads and local search for an award-winning Northern Brisbane painter. Built to turn homeowners looking for a painter into quote requests.

Prosperity Solutions logo

Master Painters award winner,
2024 and 2025.

+220%
More Google Ads leads a month
2026 so far vs the launch quarter
Client
Prosperity Painting
Industry
Trades & construction
What we did
Website · Google Ads · Local SEO
Market
Northern Brisbane
The results

More leads every month.
Less than half the cost per lead.

+220%

More Google Ads leads a month

2026 so far vs the launch quarter
Q4 25
100%
2026
320%
55%

Lower cost per Google Ads lead

2026 so far vs the launch quarter
Q4 25
100%
2026
45%
52%

Of the local map grid in the top 3

Google Maps, “house painter” around Brendale
Top 3
52%
Rest
48%

Shown as a percentage of the earlier period.

Google Ads leads are the conversions recorded in Prosperity’s Google Ads account, as a monthly average for 7 January to 7 October 2026 compared with October to December 2025, the quarter the campaigns launched. Cost per lead is ad spend divided by those leads over the same periods. Map rankings come from an 81-point Google Maps grid around Prosperity’s Brendale base.

These are leads, not booked jobs. Prosperity quotes and books work in its own system.

The challenge

The crew.
The awards.
Not the enquiries.

Prosperity Painting is a Brendale-based painting company doing interior and exterior repaints, plus commercial work, across Northern Brisbane. Its repaints have won Master Painters Australia awards in 2024 and 2025.

What it needed was a steady run of quote requests from the right homeowners, at a cost per lead that made each job worth quoting.

Prosperity Solutions logo

Residential & commercial painting
Brendale, Northern Brisbane

01

Every painter is bidding on the same clicks

Brisbane painting searches are contested by every painter with an ads account. If the cost per lead drifts, a job is unprofitable before it’s even quoted.

02

Homeowners search by suburb

People look for a painter close to home. One Brisbane page can’t rank in Brendale, Strathpine and Eatons Hill at the same time, or speak to all of them.

03

Not every lead is worth quoting

Small patch-up jobs and out-of-area enquiries eat budget and quoting time. The ads had to find the repaints worth the drive.

The approach

Build the site to win the quote.
Then win the search.

● ● ●

prosperitypainting.com.au/residential-painters-brisbane

↗

Prosperity Painting residential painters page, mobile
01 / The website

Built around
one action.

We designed and built Prosperity’s WordPress site around getting a free quote. Every ad click and every search visit lands on a page that shows the awards, the work and the form straight away.

02 / Google Ads

Pay for the searches
you don’t already win.

Campaigns by service and suburb, kept off the terms Prosperity already ranks for, so the budget isn’t paying for clicks the site would win anyway. A separate commercial campaign went live in September 2026.

03 / Local SEO

A page for every
suburb that matters.

Location pages for Brendale, Strathpine and the northside, plus fresh titles and descriptions across the whole site. Prosperity ranks second for “painters strathpine” and third for “painters brendale”.

04 / Tracking

Every lead traced
to its source.

Tagged lead sources and a live lead and cost-per-lead dashboard, so budget moves to the campaigns that bring in the work.

“
The work your team has put into the Prosperity Painting setup is genuinely impressive.
Nick Baker
Prosperity Painting
Services delivered

The services behind this result.

Website

Website design

A WordPress site built around the free quote, with residential and commercial sections and a landing page for the ads.

Paid search

Google Ads

Service and suburb campaigns for residential repaints, plus a separate commercial campaign.

Local search

Local SEO

Suburb pages, site-wide title and description updates, and map ranking tracking around Brendale.

REAL BUSINESSES. REAL LEADS.

Here’s what happens when paid ads and SEO are done properly for service businesses.
ROOFING
69%
Increase in Leads
16%
More Jobs Booked
9%
Conversion Rate
REMOTE STAFFING
88%
Increase in Organic Traffic
16
0 to 16 leads in a month
24
Keywords on page 1
FINANCE BROKER
294%
Increase in Leads YOY
6.2%
Close Rate
84%
Pure Organic Traffic
A few common questions

Before you
take the next step.

Because every ad click lands on it. Prosperity’s service pages lead with the quote form and the awards, so the ad budget pays for visitors who can ask for a quote straight away.

We keep the ads off the searches Prosperity already ranks for and put the budget on the ones it doesn’t. The ads add leads instead of paying for clicks the website would win anyway.

When they’re written for the suburb, yes. Prosperity ranks in the top three for painter searches in Brendale and Strathpine, close to its base.

No. The results are Google Ads leads and map rankings. Prosperity quotes and books work in its own system, and we review lead quality with the team as the campaigns run.

Dominate Digital offers month-to-month contracts with no lock-ins. Get in touch to discuss the scope and terms for your business.

Want to see the same numbers for your business?

We will review your site, your search and your ads the same way we review Prosperity’s every month. It takes us about a week and you get it whether you hire us or not.

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