The website and local SEO for a North Brisbane real estate agency: an office page and Business Profile for Aspley and for Strathpine, and suburb pages built around the appraisal searches owners actually make.
North Brisbane real estate.
Aspley & Strathpine.
Shown as a percentage of the earlier period.
Keywords ranking is Semrush’s count of Google Australia searches the site appears for, August 2026 compared with August 2025. Top 10 searches are the target keywords tracked for Harcourts Pinnacle in Semrush and reported monthly, January compared with September 2026. Office page clicks come from Google Search Console for the 12 months to September 2026 and include clicks from each office’s Business Profile.
These measure how often Harcourts Pinnacle is found in search. They are not a count of enquiries.
Harcourts Pinnacle sells and manages property across Brisbane’s north from two offices, one in Aspley and one serving Petrie and Strathpine.
Being a well known name wasn’t enough. The agency needed to be found by owners in each suburb it works, at the moment they want an appraisal.
Residential sales & property management
Aspley & Strathpine, North Brisbane
Owners look for an agent or a property manager near them. Each northside suburb is a separate search, crowded with national brands, local agencies and the big property portals.
Aspley and Strathpine each needed to show up in their own area, without the two office pages competing with each other.
For an agency, the valuable enquiry is an owner asking what their property is worth. The site had to make that the obvious next step.
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harcourtspinnacle.com.au
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Owners search for a service and a suburb. Harcourts Pinnacle now has pages for rental appraisals, property appraisals and property management in the suburbs around each office, with new suburbs added every month.
We built the Harcourts Pinnacle website on WordPress and look after it every month, with listings and agent profiles fed in from the agency’s CRM so nothing is entered twice.
The Aspley and Petrie/Strathpine Business Profiles each point to their own office page, so a local search lands on the right team. Those two pages now take one in five of the site’s Google clicks.
The homepage appraisal form was being mistaken for a property search. We split it into clear appraisal, buy and rent paths, which cleared out the junk enquiries.
A WordPress site for both offices, with listings and agent profiles fed from the agency’s CRM.
Office pages, Business Profiles and suburb pages for appraisal and property management searches.
Monthly maintenance, fixes and improvements, like the appraisal form rebuild.
Months, not weeks. New suburb pages take time to settle in the rankings, which is why we publish them steadily and report on them every month.
For Harcourts Pinnacle, the two office pages take about one in five of all Google clicks to the site, much of it arriving through each office’s Business Profile.
Yes. The Harcourts Pinnacle site pulls listings and agent profiles from the agency’s CRM, so new listings appear on the website without being entered twice.
Not if each page targets its own service and suburb. We map every page to one search before it’s written, so pages support each other instead of competing.
Dominate Digital offers month-to-month contracts with no lock-ins. Get in touch to discuss the scope and terms for your business.
We will review your site, your search rankings and your enquiry path the same way we review Harcourts Pinnacle’s every month. It takes us about a week and you get it whether you hire us or not.
No obligation. No 40-slide pitch deck.
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